{"@context":"https://schema.org/","@type":"JobPosting","title":"Marketing Officer","description":"<h4>MAIN PURPOSE OF THE JOB</h4><p>To support the planning, implementation, administration and monitoring of marketing campaigns, promotions, brand activations, customer engagement initiatives, digital communication, trade marketing activities and market research in order to strengthen brand visibility, support sales growth, improve customer awareness and ensure effective execution of approved marketing plans.</p><h4>DESCRIPTION OF TASKS / PROCESSES AND OPERATIONS</h4><ul><li>Key Result Areas and Related Activities</li><li>Key Deliverables</li><li>Final Approval</li><li>1. Marketing Planning Support</li><li>1.1 Assists the Marketing Manager in preparing marketing plans, campaign schedules and promotional activity calendars.</li><li>Draft marketing plans. Updated activity calendar.</li><li>Marketing Manager</li><li>1.2 Gathers sales, customer, market and competitor information required for marketing planning.</li><li>Planning input reports.</li><li>Marketing Manager</li><li>1.3 Provides administrative and operational support in translating approved marketing plans into executable activities.</li><li>Campaign workplans. Activity checklists.</li><li>Marketing Manager</li><li>1.4 Tracks marketing plan implementation and highlights delays, risks or resource gaps.</li><li>Implementation tracker. Escalation reports.</li><li>Marketing Manager</li><li>2. Campaign and Promotion Execution</li><li>2.1 Supports implementation of approved marketing campaigns, sales promotions, trade activations and customer engagement initiatives.</li><li>Campaign execution records.</li><li>Marketing Manager</li><li>2.2 Prepares campaign briefs, promotional checklists, customer communication drafts and implementation schedules.</li><li>Campaign briefs. Promotional schedules.</li><li>Marketing Manager</li><li>2.3 Co-ordinates with Sales, Merchandising and Graphic Design teams to ensure campaign readiness and execution.</li><li>Cross-functional campaign records.</li><li>Marketing Manager</li><li>2.4 Monitors campaign implementation and reports progress, challenges and corrective actions required.</li><li>Campaign monitoring reports.</li><li>Marketing Manager</li><li>3. Brand Visibility and Trade Marketing Support</li><li>3.1 Supports brand visibility initiatives at customer outlets, events, exhibitions and promotional sites.</li><li>Brand visibility reports.</li><li>Marketing Manager</li><li>3.2 Works with the Merchandising team to ensure promotional material is placed correctly and maintained during campaigns.</li><li>POS placement reports.</li><li>Marketing Manager</li><li>3.3 Assists with trade marketing activities that support key accounts, sales teams and customer-specific promotional initiatives.</li><li>Trade marketing support records.</li><li>Marketing Manager</li><li>3.4 Reports brand visibility gaps, poor promotional execution or customer outlet constraints.</li><li>Brand execution gap reports.</li><li>Marketing Manager</li><li>4. Digital Marketing and Communication Support</li><li>4.1 Drafts and schedules approved digital marketing content for company platforms where authorised.</li><li>Digital content calendar. Published content records.</li><li>Marketing Manager</li><li>4.2 Assists with preparation of social media content, customer notices, digital adverts, campaign messages and promotional updates.</li><li>Draft digital content. Communication drafts.</li><li>Marketing Manager</li><li>4.3 Monitors digital engagement, customer responses and basic campaign performance indicators.</li><li>Digital engagement reports.</li><li>Marketing Manager</li><li>4.4 Ensures that digital content is accurate, professional, brand-aligned and approved before publication.</li><li>Approved digital content records.</li><li>Marketing Manager</li><li>5. Marketing Materials and Collateral Administration</li><li>5.1 Co-ordinates requests for adverts, flyers, posters, banners, product brochures, shelf talkers and other marketing materials.</li><li>Marketing material request register.</li><li>Marketing Manager</li><li>5.2 Works with the Graphic Designer to ensure that required creative materials are prepared within agreed timelines.</li><li>Design request tracker. Completed collateral.</li><li>Marketing Manager</li><li>5.3 Maintains records of approved artwork, promotional materials, distribution schedules and campaign assets.</li><li>Updated marketing asset records.</li><li>Marketing Manager</li><li>5.4 Checks marketing materials for obvious errors before submission for review and approval.</li><li>Quality-checked drafts.</li><li>Marketing Manager</li><li>6. Events, Activations and Promotional Activities</li><li>6.1 Assists in planning and executing product launches, brand activations, exhibitions, customer days and promotional events.</li><li>Event plans. Activation checklists.</li><li>Marketing Manager</li><li>6.2 Co-ordinates event logistics, promotional materials, branding, attendance registers and support requirements.</li><li>Event logistics records. Attendance registers.</li><li>Marketing Manager</li><li>6.3 Supports deployment and briefing of promoters during activations and campaign events.</li><li>Promoter briefing records. Deployment schedules.</li><li>Marketing Manager</li><li>6.4 Prepares post-event reports covering attendance, customer engagement, sales leads, challenges and recommendations.</li><li>Event evaluation reports.</li><li>Marketing Manager</li><li>7. Promoter Co-ordination Support</li><li>7.1 Assists with scheduling, briefing and monitoring promoters during approved campaigns and activations.</li><li>Promoter schedules. Briefing records.</li><li>Marketing Manager</li><li>7.2 Checks promoter attendance, conduct and basic performance during assigned activities.</li><li>Attendance and activity records.</li><li>Marketing Manager</li><li>7.3 Collects promoter feedback on customer responses, product interest, questions and campaign execution.</li><li>Promoter feedback reports.</li><li>Marketing Manager</li><li>7.4 Escalates promoter absenteeism, poor conduct, customer complaints or campaign execution challenges.</li><li>Escalation reports.</li><li>Marketing Manager / HR</li><li>8. Market Research and Competitor Monitoring</li><li>8.1 Collects market information from customers, sales teams, merchandisers, promoters and competitor observations.</li><li>Market feedback reports.</li><li>Marketing Manager</li><li>8.2 Monitors competitor promotions, pricing visibility, advertising, customer activations and product positioning.</li><li>Competitor activity reports.</li><li>Marketing Manager</li><li>8.3 Supports basic market research activities, surveys or customer feedback exercises where approved.</li><li>Market research records.</li><li>Marketing Manager</li><li>8.4 Summarises market insights and recommends actions for consideration by the Marketing Manager.</li><li>Insight summaries. Marketing recommendations.</li><li>Marketing Manager</li><li>9. Supplier and Service Provider Administration</li><li>9.1 Assists in obtaining quotations, supplier information and supporting documents for approved marketing activities.</li><li>Supplier quotation records.</li><li>Marketing Manager / Procurement</li><li>9.2 Follows up suppliers, printers, agencies, event service providers and promotional material providers where authorised.</li><li>Supplier follow-up records.</li><li>Marketing Manager</li><li>9.3 Checks delivery of marketing materials and services against approved requirements.</li><li>Delivery confirmation records.</li><li>Marketing Manager</li><li>9.4 Maintains records of supplier briefs, quotations, approvals, delivery notes and invoices for marketing activities.</li><li>Supplier documentation files.</li><li>Marketing Manager / Finance</li><li>10. Budget and Cost Tracking Support</li><li>10.1 Assists the Marketing Manager in tracking campaign costs, event expenses and promotional material expenditure.</li><li>Cost tracking schedules.</li><li>Marketing Manager</li><li>10.2 Prepares supporting documents for marketing requisitions, payment requests and budget reviews.</li><li>Complete supporting documents.</li><li>Marketing Manager / Finance</li><li>10.3 Follows up approved requisitions, purchase orders and supplier payment documentation.</li><li>Requisition follow-up records.</li><li>Marketing Manager / Procurement</li><li>10.4 Highlights budget variances, missing documents or unauthorised expenditure concerns.</li><li>Budget issue escalation reports.</li><li>Marketing Manager</li><li>11. Reporting and Administration</li><li>11.1 Prepares weekly and monthly marketing activity reports for review by the Marketing Manager.</li><li>Weekly and monthly reports.</li><li>Marketing Manager</li><li>11.2 Maintains records of campaigns, activations, digital content, promotional materials, events and market feedback.</li><li>Updated marketing records.</li><li>Marketing Manager</li><li>11.3 Updates marketing trackers, campaign calendars, action lists and activity registers.</li><li>Updated trackers and registers.</li><li>Marketing Manager</li><li>11.4 Provides marketing information required for departmental reports and management review packs.</li><li>Marketing report inputs.</li><li>Marketing Manager</li><li>12. Internal Stakeholder Co-ordination</li><li>12.1 Liaises with Sales Managers and sales teams on campaign requirements, customer promotions and field feedback.</li><li>Sales-marketing co-ordination records.</li><li>Marketing Manager</li><li>12.2 Liaises with the Merchandising Manager and Merchandising Supervisors on in-store promotional execution and POS material placement.</li><li>Merchandising co-ordination records.</li><li>Marketing Manager</li><li>12.3 Liaises with the Business Analyst on campaign performance data and marketing insights.</li><li>Campaign data inputs.</li><li>Marketing Manager</li><li>12.4 Liaises with Finance, Procurement, Operations and Administration on marketing documents, supplier records and logistical requirements.</li><li>Cross-functional support records.</li><li>Marketing Manager</li><li>13. Compliance, Governance and Brand Control</li><li>13.1 Ensures that marketing activities are implemented only after required approvals have been obtained.</li><li>Approved activity records.</li><li>Marketing Manager</li><li>13.2 Maintains confidentiality of campaign plans, supplier information, customer information and commercially sensitive data.</li><li>Confidentiality maintained.</li><li>Marketing Manager</li><li>13.3 Ensures that marketing communication is accurate, ethical, professional and aligned to approved brand standards.</li><li>Brand-compliant communication.</li><li>Marketing Manager</li><li>13.4 Reports reputational, compliance, supplier or campaign risks timeously.</li><li>Risk escalation reports.</li><li>Marketing Manager</li><li>14. Any Other Related Duties</li><li>14.1 Performs any other related duties as assigned by the Marketing Manager or Executive: Sales and Marketing.</li><li>Assigned duties completed accurately and timeously.</li><li>Marketing Manager</li></ul><h4>KEY DECISIONS MADE</h4><ul><li>Decides on the day-to-day sequencing of assigned marketing tasks and campaign follow-ups.</li><li>Decides when to escalate campaign delays, supplier issues, promoter concerns or brand execution gaps to the Marketing Manager.</li><li>Decides on the completeness of routine marketing records before submission for review.</li><li>Recommends improvements to campaign execution, promotional material control, event administration and digital content scheduling.</li><li>Recommends marketing actions based on customer feedback, promoter reports, sales input and market observations.</li></ul><h4>SUPERVISORY CONTROLS</h4><p><strong>Supervision received:</strong> Receives supervision from the Marketing Manager through campaign briefs, marketing plans, activity schedules, reporting requirements, approval processes and regular operational discussions.</p><p><strong>Supervision given:</strong> The role has no permanent direct supervisory responsibility. However, the incumbent may provide functional co-ordination to Promoters during approved campaigns, activations and promotional events, as delegated by the Marketing Manager.</p><h4>KEY CONTACTS AND PURPOSE</h4><p><strong>External contacts:</strong> customers and trade partners; marketing suppliers, printers and agencies; event organisers and promotional service providers; media or digital service providers, all where authorised and for approved marketing activities.</p><p><strong>Internal contacts:</strong> Marketing Manager, Graphic Designer, Promoters, Sales Managers, Sales Representatives, Merchandising Manager, Merchandising Supervisors, Business Analyst, Finance, Procurement and Administrator.</p><h4>PLANNING</h4><ul><li>Campaign checklists and support documents to be prepared before campaign implementation.</li><li>Promotional materials to be requested and followed up within approved campaign timelines.</li><li>Weekly and monthly marketing reports to be submitted by agreed deadlines.</li><li>Event and activation logistics to be completed before scheduled activity dates.</li><li>Digital content drafts and schedules to be prepared in line with the approved content calendar.</li><li>Supplier, promoter and campaign follow-ups to be completed within agreed timelines.</li><li>Post-campaign and post-event reports to be prepared after completion of assigned activities.</li></ul><h4>EDUCATION</h4><p>Degree in Business Studies</p><h4>POST-SCHOOL QUALIFICATIONS</h4><ul><li>A diploma or degree in Marketing, Business Management, Communications, Public Relations, Digital Marketing, Retail Management or a related field.</li><li>Training in campaign management, digital marketing, customer engagement, market research, event management or brand communication is an added advantage.</li><li>Computer literacy, including Microsoft Word, Excel, Outlook and PowerPoint, is required.</li></ul><h4>EXPERIENCE</h4><ul><li>At least two to three years experience in marketing, promotions, digital marketing, customer engagement, trade marketing, events or brand administration.</li><li>Experience in FMCG, manufacturing, distribution, wholesale, retail or a high-volume trading environment is preferred.</li><li>Demonstrated experience in supporting campaigns, activations, promotional materials, supplier follow-ups and marketing reports is an added advantage.</li><li>Experience working with sales, merchandising, graphic design or promoter teams is preferred.</li></ul><h4>COMPETENCIES</h4><ul><li>Marketing campaign support.</li><li>Promotional and event co-ordination.</li><li>Digital marketing support.</li><li>Brand and communication awareness.</li><li>Customer engagement orientation.</li><li>Administrative accuracy and records management.</li><li>Supplier follow-up and co-ordination.</li><li>Planning and organising.</li><li>Written and verbal communication.</li><li>Market awareness and competitor observation.</li><li>Teamwork and cross-functional co-ordination.</li><li>Ethical conduct and confidentiality.</li><li>SUMMARY OF INDICATORS OF JOB SIZE IN THE ORGANISATION</li><li>Operational support to the Marketing Manager.</li><li>Implementation support for campaigns, promotions, events and activations.</li><li>Co-ordination of marketing materials, supplier follow-ups and campaign records.</li><li>Functional co-ordination of promoters during assigned activities.</li><li>Digital content support and market feedback collection.</li><li>Marketing reports, trackers, records and administrative controls.</li></ul><h4>HAZARDS AND SAFETY REQUIREMENTS</h4><ul><li>The role involves office work, event support, customer visits, outlet visits, promotional activations and occasional travel. The incumbent is required to comply with company health, safety, security and information governance procedures.</li><li>Observing ergonomic and computer workstation safety requirements.</li><li>Wearing prescribed personal protective equipment when visiting warehouses, operational sites, loading areas or customer premises where required.</li><li>Observing road safety requirements during business travel, customer visits and event attendance.</li><li>Complying with customer site rules, event venue requirements and store safety procedures.</li><li>Maintaining confidentiality and secure handling of company, customer, supplier and commercially sensitive information.</li></ul>","identifier":{"@type":"PropertyValue","name":"ipcjobs.org","value":"IPCJ-002568"},"datePosted":"2026-11-03","validThrough":"2026-11-17T21:59:59.000Z","employmentType":"FULL_TIME","hiringOrganization":{"@type":"Organization","name":"A leading Harare human resources organisation"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Harare","addressRegion":"Harare","addressCountry":"ZW"}},"directApply":true}